Build up Business Strategy and Execution
- Build up business strategy with BVP including Annual Marketing & Sales Plan
- Monitor Strategic initiative bricks through relevant dashboard
- Drive and execute strategy with BVP, Sales leaders and offer marketing.
- Overall Sales performance management by sales team and individual level
Define the Go to market strategy for Industrial Automation Business
- Work with BVP and Sales to develop/challenge the GTM strategy
- Contribute to define and adjust the country commercial policy, channel program
Adapt and execute the Channel growth plan
- Create the local Channel growth action Plan and deploy it with Sales leaders
- Take in account local channel request, bring information to relevant internal relations
- Based on targeted market understanding and the strategic guidelines define and deploy the actions plan to boost the business thru the channel.
- Saturation (Cross-Selling) strategy set-up and execution in his/her channel with Sales leaders
Manage the customers ‘portfolio (Customer Retentions & Customer Acquisitions)
- Use Customer Platforming to classify his /her customer portfolio
Manage Customer acquisitions and retentions through MarCom Activities
- Events, Direct Marketing…etc.) and e-Commerce management within Industrial Automation
Ensure the channel’s profitability
- Responsible of the pricing positioning and consolidated margin optimization for the whole offer sold in the channel and customers with Offer Marketing
- Manage the discount, rebates and Special Price Agreement on the channel concerned.
Qualifications
- Bachelor’s Degree for BA or Engineering
- 5~10 years B2B marketing
- Offer knowledge for Industrial Automation (nice to have)
- Channel management skill
- Language: Proficient English (Write and Speak)
Schedule: Full-time
Req: 007IW2
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
IT Services and IT Consulting, Computer Software, and Financial Services